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Creer une marque - initiation aux marques pour les petites et moyennes entreprises - Intellectual Property for Business Wipo
Creer une marque - initiation aux marques pour les petites et moyennes entreprises - Intellectual Property for Business
Wipo
Les marques constituent un atout majeur pour les entreprises. Ce guide pratique indique comment les petites et moyennes entreprises peuvent utiliser les marques à des fins stratégiques pour développer leur image de marque et comment elles peuvent les protéger.
94 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | March 10, 2017 |
| ISBN13 | 9789280530605 |
| Publishers | World Intellectual Property Organization |
| Pages | 94 |
| Dimensions | 148 × 210 × 5 mm · 122 g |
| Language | French |
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