Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity - World Scientific Book Series In Marketing - Thomas, Robert J (Georgetown University, Usa) - Books - World Scientific Publishing Co Pte Ltd - 9789811293566 - June 28, 2023
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Thomas, Robert J (Georgetown University, Usa)
Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity - World Scientific Book Series In Marketing

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Released June 28, 2023
ISBN13 9789811293566
Publishers World Scientific Publishing Co Pte Ltd
Pages 188
Dimensions 150 × 220 × 10 mm   ·   282 g

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