National Basketball Association, The: Business, Organization And Strategy - Jozsa, Jr, Frank P (Pfeiffer Univ, Usa) - Books - World Scientific Publishing Co Pte Ltd - 9789814313902 - October 26, 2010
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Jozsa, Jr, Frank P (Pfeiffer Univ, Usa)
National Basketball Association, The: Business, Organization And Strategy

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The National Basketball Association (NBA) is widely recognized as an entertaining and innovative league whose teams play regular season and postseason games in packed arenas at home and away sites in the United States and Canada. This book discusses the development, growth, and success of the 61-year-old NBA from a business perspective.

300 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 26, 2010
ISBN13 9789814313902
Publishers World Scientific Publishing Co Pte Ltd
Pages 280
Dimensions 161 × 230 × 20 mm   ·   532 g

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