Original Brand Manufacturing Business Model - Young Won Park - Books - Springer Verlag, Singapore - 9789819502523 - September 2, 2025
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Original Brand Manufacturing Business Model

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This book aims to examine the transition of firms from original equipment manufacturing (OEM) and original design manufacturing (ODM) to original brand manufacturing (OBM), focusing on how businesses can evolve to capture greater value in global markets.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 2, 2025
ISBN13 9789819502523
Publishers Springer Verlag, Singapore
Pages 170
Dimensions 150 × 220 × 20 mm   ·   444 g

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