Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future - - Books - IGI Global - 9798369300190 - November 24, 2023
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Sustainable Marketing, Branding, and Reputation Management: Strategies for a Greener Future

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A comprehensive and timely exploration of the key concepts, trends, and challenges in sustainable marketing within today’s dynamic business environment, delivering an extensive overview of sustainable marketing, covering a diverse range of topics and showcases best practices for integrating sustainability into marketing strategies and tactics.

360 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 24, 2023
ISBN13 9798369300190
Publishers IGI Global
Pages 670
Dimensions 150 × 220 × 20 mm   ·   1.90 kg
Editor Bensson, Ruzive
Editor Bigirimana, Stanilas
Editor Blossom, Christina
Editor Chiwaridzo, Option Takunda
Editor Masengu, Reason

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