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Contemporary Trends in Innovative Marketing Strategies
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Contemporary Trends in Innovative Marketing Strategies
Explores the demands and dynamics of modern marketing. This book is tailored to meet the needs of students, educators, and managers seeking a profound understanding of today’s marketing trends. The book includes real-world case studies, offering proof of innovative marketing’s successful applications across diverse business sectors.
330 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | February 19, 2024 |
| ISBN13 | 9798369312315 |
| Publishers | IGI Global |
| Pages | 394 |
| Dimensions | 150 × 220 × 20 mm · 1.26 kg |
| Editor | Barbosa, Belem |
