Judy Peterson

Secrets for Marketing to Moms Judy Peterson

Moms are a terrific niche to be in for many businesses. There is a lot of profit to be made while providing service to moms. They appreciate value and are willing to spend money on their children, even skimping on themselves to do it. Think about it. Every kid in the area has a birthday each year, they all need new clothes for school, and usually at the beginning of summer too. They have to go to the dentist, doctor and get haircuts more than once a year. Parents are willing to spend money on entertainment and restaurants on a regular basis and on lessons almost year round. Camps, sports and daycares are large expenditures. There is so much opportunity to do business with moms. That doesn't even include fashion, gyms, hair and nails etc. for the moms themselves. As well as the home repairs, electronics, utilities, pets and decorations that they are usually in charge of arranging for the family. Do not underestimate the influence that mom has, usually around 83% of buying decisions are done by moms for their families. Think out of the box to reach that mom audience. Know what they want and who your ideal mom profile is, so that you can effectively and economically reach out to bring them into your business. It will be worth it. Moms are Your Ideal CustomerNot All Moms are AlikeWhere Do You Find MomsMoms on Facebook(R) Moms on Instagram(R) Moms on Pinterest(R) Moms on TikTok(R) Moms and EmailsMom Loyalty ProgramsEvents for MomsMom Groups, Print & Other Options Enticements and Offers for MomsMoms and Your Website The Mom Market and Your Brand