Information Experience: The Strategy and Tactics of Design Thinking - SUNY series, Studies in Technical Communication - Craig Baehr - Books - State University of New York Press - 9798855802740 - June 1, 2025
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Information Experience: The Strategy and Tactics of Design Thinking - SUNY series, Studies in Technical Communication

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Information isn't simply read or used, rather it creates a holistic experience for users. Information Experience provides a usable framework for developing information products and design thinking practices for a wide range of projects, including application development, content creation, instructional materials, and user experience design. Whether content is created by human, machine, or artificial intelligence, memorable information experiences begin with the user, encompassing how user research, content development strategies, and design tactics fit together in creating engaging information experiences and products.

The book provides an in-depth discussion of the components of information experience, including user perception, cognition, environment design, strategic branding, and tactical design. Collectively, these elements provide a foundation for understanding how information products function on a level beyond utility, as holistic and immersive experiences for users.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 1, 2025
ISBN13 9798855802740
Publishers State University of New York Press
Pages 250
Dimensions 236 × 160 × 24 mm   ·   516 g

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