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The Big Book of Sales Games Peggy Carlaw Ed edition
The Big Book of Sales Games
Peggy Carlaw
Gives you simple, fast, and enjoyable ways to train and motivate sales staff - or yourself - for selling success. This book helps the readers learn how to: master up-selling techniques for increased order value; polish communication skills to win sales and customer loyalty; and tailor features and benefits to reach difficult buyers.
214 pages, 30 illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 16, 1999 |
| ISBN13 | 9780071343367 |
| Publishers | McGraw-Hill Education - Europe |
| Pages | 240 |
| Dimensions | 186 × 233 × 16 mm · 492 g |
| Language | English |