Strategic Reputation Risk Management - J. Larkin - Books - Palgrave Macmillan - 9780333995549 - October 30, 2002
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Strategic Reputation Risk Management

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This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent.


288 pages, index

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 30, 2002
ISBN13 9780333995549
Publishers Palgrave Macmillan
Pages 276
Dimensions 162 × 240 × 21 mm   ·   562 g

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