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The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society Sut Jhally New edition
The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society
Sut Jhally
This work analyses the role played by advertising in the cultural economy of modern society, from both cultural and economic perspectives.
240 pages, illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 12, 1990 |
| ISBN13 | 9780415903530 |
| Publishers | Taylor & Francis Ltd |
| Pages | 240 |
| Dimensions | 156 × 234 × 14 mm · 340 g |
| Language | English |
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