Starting and Building Your Catalog Sales Business: Secrets for Success in One of Today's Fastest-Growing Businesses - Herman Holtz - Books - John Wiley & Sons Inc - 9780471508168 - January 16, 1991
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Herman Holtz
Starting and Building Your Catalog Sales Business: Secrets for Success in One of Today's Fastest-Growing Businesses

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Now--America's #1 marketer and consultant puts together the first complete guide to catalog sales! Starting & Building Your Catalog Sales Business Some of America's best known and most successful businesses, such as Sears, Spiegel, L. L. Bean, and Lands' End, are "catalog companies," earning a major percentage of their profits through catalog sales.

288 pages, Ill.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 16, 1991
Original release date 1990
ISBN13 9780471508168
Publishers John Wiley & Sons Inc
Pages 288
Dimensions 159 × 236 × 26 mm   ·   630 g

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