The Economics of Franchising - Blair, Roger D. (University of Florida) - Books - Cambridge University Press - 9780521772525 - April 11, 2005
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Blair, Roger D. (University of Florida)
The Economics of Franchising

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This 2005 book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The book includes a great deal of empirical evidence on franchising and its importance in various segments of the economy.

350 pages, 31 tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 11, 2005
ISBN13 9780521772525
Publishers Cambridge University Press
Pages 350
Dimensions 161 × 232 × 23 mm   ·   571 g
Language English  

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