Develop Your PR Skills - Creating Success series - Dr Neil Richardson - Books - Kogan Page Ltd - 9780749459703 - June 3, 2010
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Dr Neil Richardson
Develop Your PR Skills - Creating Success series

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Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability.

178 pages, 1, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 3, 2010
ISBN13 9780749459703
Publishers Kogan Page Ltd
Pages 176
Dimensions 147 × 219 × 12 mm   ·   274 g
Language English  

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