Fashion Brands: Branding Style from Armani to Zara - Mark Tungate - Books - Kogan Page Ltd - 9780749464462 - October 3, 2012
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Mark Tungate
Fashion Brands: Branding Style from Armani to Zara 3 Revised edition

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Explore the popularization of fashion and how marketers and branding experts have turned clothes and accessories into objects of desire with this insightful and practical guide to fashion branding.

240 pages, col. Illustrations, col. ports.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 3, 2012
ISBN13 9780749464462
Publishers Kogan Page Ltd
Pages 240
Dimensions 158 × 232 × 13 mm   ·   372 g
Language English  

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