Total E-mail Marketing - Dave Chaffey - Books - Taylor & Francis Ltd - 9780750680677 - August 15, 2006
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Dave Chaffey
Total E-mail Marketing 2nd edition

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E-mail is a powerful marketing communications tool which excels at developing relationships with customers. This book describes a practical approach to e-mail marketing for marketers looking to exploit its potential or take their e-mail to the next level. It offers an integrated campaign perspective and shows how to maximize e-marketing results.

296 pages, Illustrated

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 15, 2006
ISBN13 9780750680677
Publishers Taylor & Francis Ltd
Pages 296
Dimensions 246 × 190 × 18 mm   ·   590 g
Language English  

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