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Media Economics: Applying Economics to New and Traditional Media Colin Hoskins
Media Economics: Applying Economics to New and Traditional Media
Colin Hoskins
Provides a foundation of the microeconomic principles and concepts required to understand media industries and issues in the converging media environment. Explaining economic principles, this book use cases and examples to demonstrate how these principles can be used to analyze media issues and problems.
368 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 17, 2004 |
| ISBN13 | 9780761930952 |
| Publishers | SAGE Publications Inc |
| Pages | 368 |
| Dimensions | 236 × 162 × 25 mm · 630 g |
| Language | English |