Media Economics: Applying Economics to New and Traditional Media - Colin Hoskins - Books - SAGE Publications Inc - 9780761930969 - August 17, 2004
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Media Economics: Applying Economics to New and Traditional Media

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Provides a foundation of the microeconomic principles and concepts required to understand media industries and issues in the converging media environment. Explaining economic principles, this book use cases and examples to demonstrate how these principles can be used to analyze media issues and problems.


368 pages, Illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 17, 2004
ISBN13 9780761930969
Publishers SAGE Publications Inc
Pages 368
Dimensions 154 × 228 × 20 mm   ·   502 g
Language English  

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