Review of Marketing Research - Review of Marketing Research - - Books - Emerald Publishing Inc - 9780765613059 - November 1, 2005
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Review of Marketing Research - Review of Marketing Research 2 Revised edition

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Providing state-of-the-art articles by the marketing field's leading researchers and academicians, the volumes in this annual series include approximately 7-8 chapters. Each contribution undergoes a double-blind review process, and each volume represents an across-the-board view of the wide range of marketing research methodologies.

352 pages, tables, figures, bibliographic references, index

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 1, 2005
ISBN13 9780765613059
Publishers Emerald Publishing Inc
Pages 256
Dimensions 174 × 246 × 18 mm   ·   666 g
Language English  
Editor Malhotra, Naresh K.

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