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Contemporary Public Opinion: Issues and the News Maxwell McCombs 1st edition
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Contemporary Public Opinion: Issues and the News
Maxwell McCombs
This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.
122 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 1, 1991 |
| ISBN13 | 9780805811025 |
| Publishers | Taylor & Francis Inc |
| Pages | 122 |
| Dimensions | 150 × 220 × 10 mm · 230 g |
| Language | English |
