Attitudes And Persuasion: Classic And Contemporary Approaches - Richard E Petty - Books - Taylor & Francis Inc - 9780813330051 - January 26, 1996
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Attitudes And Persuasion: Classic And Contemporary Approaches New edition

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This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.


336 pages, tables, figures, notes, biblio, index

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 26, 1996
ISBN13 9780813330051
Publishers Taylor & Francis Inc
Pages 336
Dimensions 229 × 151 × 13 mm   ·   524 g
Language English  

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