The Trust Mandate: The behavioural science behind how asset managers REALLY win and keep clients - Herman Brodie - Books - Harriman House Publishing - 9780857196439 - April 9, 2018
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Herman Brodie
The Trust Mandate: The behavioural science behind how asset managers REALLY win and keep clients

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This groundbreaking new book answers to an essential question: why is it that a fund client selects, or an investment consultant recommends, one asset manager over another when the two are, on paper at least, very similar?

250 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 9, 2018
ISBN13 9780857196439
Publishers Harriman House Publishing
Pages 250
Dimensions 241 × 165 × 20 mm   ·   528 g
Language English  

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