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Advertising Self-Regulation and Outside Participation: A Multinational Comparison Jean J. Boddewyn
Advertising Self-Regulation and Outside Participation: A Multinational Comparison
Jean J. Boddewyn
Boddewyn's book provides a rare insight into how advertising self-regulatory bodies really work--with or without outsiders.
384 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | May 17, 1988 |
| ISBN13 | 9780899302959 |
| Publishers | ABC-CLIO |
| Pages | 384 |
| Dimensions | 152 × 229 × 25 mm · 739 g |
| Language | English |
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