The Impact of Advertising Law on Business and Public Policy - Ross D. Petty - Books - Bloomsbury Publishing Plc - 9780899306179 - September 8, 1992
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Ross D. Petty
The Impact of Advertising Law on Business and Public Policy

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He examines their tendency to discourage beneficial advertising such as explicit comparisons, and analyzes their potential for protecting consumers from significant injury caused by deceptive advertising. The book begins with an innovative analysis of the Constitutional protection afforded advertising under the First Amendment.

242 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 8, 1992
ISBN13 9780899306179
Publishers Bloomsbury Publishing Plc
Pages 248
Dimensions 140 × 216 × 17 mm   ·   485 g
Language English  

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