AI Marketing Essentials: Concepts and Practice for the Digital Age - Jagdish N. Sheth - Books - Taylor & Francis Ltd - 9781032818832 - May 28, 2026
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Jagdish N. Sheth
AI Marketing Essentials: Concepts and Practice for the Digital Age

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AI Marketing Essentials: Concepts and Practice for the Digital Age explores the dynamic intersection of AI technology and marketing, providing theoretical frameworks for understanding its fast-growing potential in the development and implementation of successful marketing strategies.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 28, 2026
ISBN13 9781032818832
Publishers Taylor & Francis Ltd
Pages 202
Dimensions 150 × 220 × 20 mm   ·   560 g

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