The Arab World Unbound: Tapping into the Power of 350 Million Consumers - Vijay Mahajan - Books - John Wiley & Sons Inc - 9781118074510 - July 23, 2012
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Vijay Mahajan
The Arab World Unbound: Tapping into the Power of 350 Million Consumers

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An expert's guide to exploring business opportunities in the burgeoning Arab marketplace This groundbreaking book reveals the myriad opportunities presented by the Arab World's market of 350 million consumers, who collectively wield the ninth-largest economy in the world.

432 pages, Illustrations (some col.), map

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 23, 2012
ISBN13 9781118074510
Publishers John Wiley & Sons Inc
Pages 432
Dimensions 163 × 237 × 36 mm   ·   689 g
Language English  

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