Advertising in the Age of Persuasion: Building Brand America 1941–1961 - D. Spring - Books - Palgrave Macmillan - 9781137347176 - January 20, 2015
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Advertising in the Age of Persuasion: Building Brand America 1941–1961

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Beginning with World War II, and girded by the Cold War, American advertisers, brand name corporations, and representatives of the federal government institutionalized a system of consumer capitalism which they called free enterprise.


246 pages, black & white illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 20, 2015
ISBN13 9781137347176
Publishers Palgrave Macmillan
Pages 235
Dimensions 144 × 217 × 14 mm   ·   312 g

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