The Luxury Market in Brazil: Market Opportunities and Potential - C. Diniz - Books - Palgrave Macmillan - 9781137432544 - June 12, 2014
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C. Diniz
The Luxury Market in Brazil: Market Opportunities and Potential

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The Luxury Market in Brazil provides a holistic and practitioners approach to luxury marketing in Brazil. The book analyses the key challenges and opportunities facing luxury brands, while providing an insight into the skills and competencies to develop and implement effective luxury marketing strategies that are specific to the market in question.

200 pages, 8 figures, 31 black & white tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 12, 2014
ISBN13 9781137432544
Publishers Palgrave Macmillan
Pages 181
Dimensions 136 × 224 × 16 mm   ·   362 g

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