The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level - Colin Shaw - Books - Palgrave Macmillan - 9781137534286 - August 20, 2016
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Colin Shaw
The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level 1st ed. 2016 edition

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Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.

235 pages, 23 black & white illustrations, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 20, 2016
ISBN13 9781137534286
Publishers Palgrave Macmillan
Pages 216
Dimensions 155 × 220 × 18 mm   ·   414 g

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