The Strategy of Desire - Ernest Dichter - Books - Taylor & Francis Ltd - 9781138538894 - July 26, 2017
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Ernest Dichter
The Strategy of Desire 1st edition

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Ernest Dichter is famous as one of the founding fathers of motivational research

314 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released July 26, 2017
ISBN13 9781138538894
Publishers Taylor & Francis Ltd
Pages 328
Dimensions 150 × 220 × 20 mm   ·   453 g
Language English  
Editor Dichter, Ernest

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