Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies - Philipp Klaus - Books - Palgrave Macmillan - 9781349477340 - 2015
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Philipp Klaus
Measuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies 1st ed. 2015 edition

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Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.

166 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released 2015
ISBN13 9781349477340
Publishers Palgrave Macmillan
Pages 166
Dimensions 216 × 141 × 14 mm   ·   236 g
Language English  

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