Digital Television Strategies: Business Challenges and Opportunities - A. Griffiths - Books - Palgrave Macmillan - 9781349666706 - October 22, 2002
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Digital Television Strategies: Business Challenges and Opportunities 1st ed. 2003 edition

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In Britain, America and many other countries television audiences and advertising revenues are declining. At the same time digital television and new models are emerging. This book looks at the reinvention of television. What will television look like and who will make it ? How will viewing behaviours change?


196 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 22, 2002
ISBN13 9781349666706
Publishers Palgrave Macmillan
Pages 196
Dimensions 150 × 220 × 10 mm   ·   317 g
Language English  

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