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Purposeful Brands: How Purpose and Sustainability Drive Brand Value and Positive Change Sandy Skees
Purposeful Brands: How Purpose and Sustainability Drive Brand Value and Positive Change
Sandy Skees
Define and communicate an authentic brand purpose and close the say-do gap to drive growth, innovation and loyalty.
248 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | April 3, 2023 |
| ISBN13 | 9781398609839 |
| Publishers | Kogan Page Ltd |
| Pages | 240 |
| Dimensions | 235 × 161 × 17 mm · 376 g |
| Language | English |