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Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy Sarah Montano 1st edition
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Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy
Sarah Montano
Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management.
384 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 3, 2025 |
| ISBN13 | 9781398617636 |
| Publishers | Kogan Page Ltd |
| Pages | 304 |
| Dimensions | 240 × 169 × 20 mm · 516 g |
| Language | English |
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