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Artificial Intelligence in Marketing: Theory, Ethical Practice and Strategy Kshitij Bhoumik
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Expected delivery Feb 11 - 16, 2027
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Artificial Intelligence in Marketing: Theory, Ethical Practice and Strategy
Kshitij Bhoumik
Learn when, why and how to implement AI into marketing strategy and practice in this upper-level textbook.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| To be released | February 3, 2027 |
| ISBN13 | 9781398628557 |
| Publishers | Kogan Page Ltd |
| Pages | 352 |
| Dimensions | 150 × 220 × 10 mm · 530 g (Weight (estimated)) |
| Language | English |
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