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Market Oriented Product Innovation: A Key to Survival in the Third Millennium Knut Holt 2002 edition
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Market Oriented Product Innovation: A Key to Survival in the Third Millennium
Knut Holt
Market-Oriented Product Innovation differs from most other titles, written either from a marketing or technical perspective, by giving a holistic view of the product innovation process.
410 pages, biography
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | October 31, 2002 |
| ISBN13 | 9781402071386 |
| Publishers | Kluwer Academic Publishers |
| Pages | 410 |
| Dimensions | 156 × 234 × 23 mm · 1.71 kg |
| Language | English |
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