Market Response Models: Econometric and Time Series Analysis - International Series in Quantitative Marketing - Dominique M. Hanssens - Books - Springer-Verlag New York Inc. - 9781402073687 - January 31, 2003
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Dominique M. Hanssens
Market Response Models: Econometric and Time Series Analysis - International Series in Quantitative Marketing 2nd ed. 2001 edition

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From 1976 to the beginning of the millennium-covering the quarter-century life span of this book and its predecessor-something remarkable has happened to market response research: it has become practice.

502 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 31, 2003
ISBN13 9781402073687
Publishers Springer-Verlag New York Inc.
Pages 502
Dimensions 156 × 233 × 28 mm   ·   712 g
Language English  

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