The Religious Dimensions of Advertising - Religion / Culture / Critique - T. Sheffield - Books - Palgrave USA - 9781403974709 - December 20, 2006
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T. Sheffield
The Religious Dimensions of Advertising - Religion / Culture / Critique 2006 edition

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This groundbreaking work explores media scholar Sut Jhally's thesis that advertising functions as a religion in late capitalism and relates this to critical theological studies. Sheffield argues that advertising is not itself a religion, but that it contains religious dimensions - analogous to Durkheim's description of objects as totems.

208 pages, black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 20, 2006
ISBN13 9781403974709
Publishers Palgrave USA
Pages 190
Dimensions 148 × 220 × 18 mm   ·   352 g
Language English  

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