Listening to the Voice of the Market: How to Increase Market Share and Satisfy Current Customers - R. Eric Reidenbach - Books - Taylor & Francis Inc - 9781420093308 - December 16, 2009
In case cover and title do not match, the title is correct

R. Eric Reidenbach
Listening to the Voice of the Market: How to Increase Market Share and Satisfy Current Customers 1st edition

Price
$ 72.99
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Aug 26 - 31
Get notified about new R. Eric Reidenbach releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Focuses on the voice of the market (VOM) instead of the much more limiting voice of the customer (VOC). This book states that the voice of the market focuses not only on the needs of its customers, but also on those belonging to customers across other organizations in addition to one's own.

205 pages, 33 black & white illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released December 16, 2009
ISBN13 9781420093308
Publishers Taylor & Francis Inc
Pages 205
Dimensions 154 × 242 × 18 mm   ·   478 g
Language English  

More from the same publisher

See all of R. Eric Reidenbach ( e.g. Hardcover Book )