Transitioned Media: A Turning Point into the Digital Realm - The Economics of Information, Communication, and Entertainment - Gali Einav - Books - Springer-Verlag New York Inc. - 9781441960986 - August 6, 2010
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Transitioned Media: A Turning Point into the Digital Realm - The Economics of Information, Communication, and Entertainment

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Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding, social networks, the blogosphere and impact of "citizen" journalism, music and intellectual property rights, digital cinema, and video games.


168 pages, 15 black & white tables, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 6, 2010
ISBN13 9781441960986
Publishers Springer-Verlag New York Inc.
Pages 168
Dimensions 158 × 240 × 17 mm   ·   439 g
Language English  
Editor Einav, Gali

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