Collaboration and Co-creation: New Platforms for Marketing and Innovation - Gaurav Bhalla - Books - Springer-Verlag New York Inc. - 9781441970817 - November 8, 2010
In case cover and title do not match, the title is correct

Gaurav Bhalla
Collaboration and Co-creation: New Platforms for Marketing and Innovation

Price
$ 81.49
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jul 1 - 13

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

Open Innovation thinking, where companies collaborate with suppliers, distributors, and customers to co-create unique value, is fast replacing traditional thinking that viewed innovation as a proprietary activity and marketing as a static, one-way broadcast.

205 pages, 10 black & white tables, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 8, 2010
ISBN13 9781441970817
Publishers Springer-Verlag New York Inc.
Pages 205
Dimensions 164 × 243 × 22 mm   ·   508 g
Language English  

Mere med samme udgiver

See all of Gaurav Bhalla ( e.g. Paperback Book and Hardcover Book )