Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation - India Studies in Business and Economics - Aditi Ramdorai - Books - Springer International Publishing AG - 9783319163352 - May 21, 2015
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Aditi Ramdorai
Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation - India Studies in Business and Economics 2015 edition

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The Indian conglomerate Tata Group and the American healthcare giant GE Healthcare have also developed affordable products targeted at the lowest-income segments in India.

168 pages, 5 black & white illustrations, 9 colour illustrations, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 21, 2015
ISBN13 9783319163352
Publishers Springer International Publishing AG
Genre Interdisciplinary Studies > Asian Studies
Pages 168
Dimensions 155 × 235 × 13 mm   ·   439 g
Language French  

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