Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation - India Studies in Business and Economics - Aditi Ramdorai - Books - Springer International Publishing AG - 9783319367965 - October 9, 2016
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Aditi Ramdorai
Frugal Innovation in Healthcare: How Targeting Low-Income Markets Leads to Disruptive Innovation - India Studies in Business and Economics Softcover reprint of the original 1st ed. 2015 edition

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The Indian conglomerate Tata Group and the American healthcare giant GE Healthcare have also developed affordable products targeted at the lowest-income segments in India.

185 pages, 5 black & white illustrations, 9 colour illustrations, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 9, 2016
ISBN13 9783319367965
Publishers Springer International Publishing AG
Pages 168
Dimensions 155 × 235 × 10 mm   ·   272 g
Language German  

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