Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319173559 - June 25, 2015
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Global Perspectives in Marketing for the 21st Century: Proceedings of the 1999 World Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition

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This volume includes the full proceedings from the 1999 World Marketing Congress held in Qawra, Malta with the theme Global Perspectives in Marketing for the 21st Century.

505 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 25, 2015
ISBN13 9783319173559
Publishers Springer International Publishing AG
Pages 505
Dimensions 150 × 220 × 20 mm   ·   788 g   (Weight (estimated))
Language English  
Editor Manrai, Ajay K.
Editor Meadow, H. Lee

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