Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science -  - Books - Springer International Publishing AG - 9783319173856 - May 29, 2015
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Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2015 edition

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This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s.


115 pages, biography

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 29, 2015
ISBN13 9783319173856
Publishers Springer International Publishing AG
Pages 115
Dimensions 150 × 220 × 20 mm   ·   266 g   (Weight (estimated))
Language English  
Editor King, Robert L.

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