Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science -  - Books - Springer International Publishing AG - 9783319369433 - October 29, 2016
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Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2015 edition

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This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s.


126 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 29, 2016
ISBN13 9783319369433
Publishers Springer International Publishing AG
Pages 115
Dimensions 210 × 279 × 7 mm   ·   303 g
Language English  
Editor King, Robert L.

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