Proceedings of the 1998 Multicultural Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science - - Books - Springer International Publishing AG - 9783319369426 - October 29, 2016
In case cover and title do not match, the title is correct

Proceedings of the 1998 Multicultural Marketing Conference - Developments in Marketing Science: Proceedings of the Academy of Marketing Science Softcover reprint of the original 1st ed. 2015 edition

Price
$ 158.49
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jul 2 - 8

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

This volume includes the full proceedings from the 1998 Multicultural Marketing Conference held in Montreal, Canada. It presents papers on various multicultural issues across the entire spectrum of marketing activities and functions including marketing management, marketing strategy, and consumer behavior.

567 pages, biography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 29, 2016
ISBN13 9783319369426
Publishers Springer International Publishing AG
Pages 538
Dimensions 210 × 279 × 29 mm   ·   1.27 kg
Language English  
Editor Chebat, Jean-Charles
Editor Oumlil, A. Ben

Mere med samme udgiver