The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management - Management for Professionals - Pekka Aula - Books - Springer International Publishing AG - 9783319372648 - August 23, 2016
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The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management - Management for Professionals Softcover reprint of the original 1st ed. 2016 edition

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This book revisits the concept of reputation, bringing it up to date with the era of social media and demonstrating the significance of a good reputation for making sustainable business.


214 pages, XII, 214 p.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 23, 2016
ISBN13 9783319372648
Publishers Springer International Publishing AG
Pages 214
Dimensions 150 × 220 × 10 mm   ·   353 g
Language German  

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