Integriertes Marken- und Kundenwertmanagement - Bernd W Wirtz - Books - Gabler - 9783409127417 - November 15, 2004
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Integriertes Marken- und Kundenwertmanagement 2004 edition

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575 pages, 14 black & white tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 15, 2004
ISBN13 9783409127417
Publishers Gabler
Pages 575
Dimensions 170 × 244 × 30 mm   ·   911 g
Language German  
Editor Gottgens, Olaf
Editor Wirtz, Bernd W.

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