Placebo-Effekte im Marketing: Zur Abhangigkeit des Produktnutzens von Marketing-Maßnahmen - Marketing-Management - Anja Fell - Books - Gabler - 9783834920966 - January 14, 2010
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Placebo-Effekte im Marketing: Zur Abhangigkeit des Produktnutzens von Marketing-Maßnahmen - Marketing-Management 2010 edition

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212 pages, black & white illustrations, black & white tables, bibliography

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 14, 2010
ISBN13 9783834920966
Publishers Gabler
Pages 212
Dimensions 148 × 210 × 13 mm   ·   308 g
Language German  
Contributor Prof. Dr. Alfred Kuß

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